Ardmore Roderick Brand Identity Development

As the firm’s first senior creative, I established and managed Ardmore Roderick’s visual brand identity, ensuring consistency across digital, print, and event materials. I created branded proposals, social media graphics, internal documents, and booth designs that elevated the firm’s professional image. These efforts strengthened recognition in the AEC industry, improved marketing cohesion, and contributed to securing over $17B in contracted work through more impactful proposal design and communication.

Tools: Adobe Illustrator, Photoshop, InDesign | Tags: Brand Identity, Print Design, Marketing Collateral, AEC Industry, Proposal Design