CoreNhanced™ Brand Launch

I led the creative direction and project management for CoreNhanced™, a sub-brand developed to highlight CoreFX’s proprietary food ingredient technology. The goal was to design a clean, science-driven identity that still aligned with the main CoreFX brand. I developed the logo, brand visuals, and sales enablement assets while overseeing digital marketing content for social and email. The launch improved brand awareness, generated stronger B2B engagement, and positioned CoreFX as an innovative leader in the food and beverage ingredient market.

Tools: Adobe Illustrator, Photoshop | Tags: Brand Identity, Digital Marketing, Creative Direction, B2B Branding